The elephant in the room & conflict resolution

“Whenever you’re in conflict with someone, there is one factor that can
make the difference between damaging your relationship and deepening
it. That factor is attitude” – William James

This final post will build on all previous knowledge and examine how to resolve conflict from a theoretical and practical view point. Continue reading

Tagged , , , , ,

Negotiation & the ‘Jeremy Kyle Complex’

Negotiation, defined by as the ‘bargaining process between two or more parties seeking to discover a common ground and reach an agreement to settle a matter of mutual concern or conflict’ is a complex business issue, that regularly poses many challenges for managers and employees on a regular basis. Continue reading

Tagged , , ,

Conflict in the coalition – a golden opportunity missed?

In my last post, I began to explore the complexities of conflict as a multi-faceted notion that refutes and extends beyond the one dimensional idea of conflict as some sort of negative phenomenon. Instead, looking previously at the work of Mullins (2005) and Buchanan and Huczynski (2010) we began unpacking conflict, touching briefly on the theoretical explorations of the aforementioned writers’, who start to characterise conflict as a force that can impact both negatively and positively under varying contexts and situations.

Moving on from this, Fox (1966/1973) offers four ‘Frames of Reference’ with which to deal with and perceive conflict: Continue reading

Tagged , , , ,

What is conflict?

Conflict, a noun defined here by the Oxford English dictionary as ‘a serious disagreement or argument’, is a common-place word in the English language and is used in a variety of contexts to describe different types of disputes, disagreements or clashes in beliefs, values, ideas etc.

It’s common to hear conflict being used to describe a war (‘the conflict in Iraq’) on the latest news bulletin, or to read it summarising yet another legal proceeding of some kind (‘conflict of interests’) in one tabloid or another. What is most common though, and often unchanging about this word are the connotations linked to it. Conflict as an notion will generally always conjure up negative images, emotions and scenarios in the minds’ of most people. Why? Well simply put, because conflict can’t ever be a good thing, right? Wrong!

Continue reading

Tagged , , , ,
Conflict Confusion

PR student Sophie Perez's views and opinions on the importance of conflict in today's society.

What Now, Little Graduate?

You've got the degree. Now what?

Frenchy Diary

France to England to Viêt Nam.


"The aim of an argument or discussion should not be victory, but progress" Joseph Joubert

Confessions of a PR and Communication student

Are you aware of the importance of conflict, persuasion and negotiation?


Smile! You’re at the best site ever


3rd Year PR & Comms student who has conflicting views regarding conflict

Opinion Clash

Where conflict arises, resolution must be found

the BIG compromise

The give & take of conflict/negotiation in PR.